2018 Press Releases

January 11, 2018

Pure Storage Named a Leader in IDC MarketScape for All-Flash Arrays

Pure Storage announced that it was named a Leader in the IDC MarketScape Worldwide All-Flash Array 2017 Vendor Assessment.

The IDC MarketScape report states that "Pure Storage's strategies in NVMe, cloud-based predictive analytics, customer experience, and technology refresh (with the Evergreen Storage program) made the difference for the company."

IDC MarketScape is a quantitative and qualitative assessment of the characteristics that explain vendor success in the marketplace. The IDC MarketScape is a comprehensive framework and a set of parameters that gauge the success of a vendor in delivering an enterprise storage platform intended for a dense mixed workload consolidation that includes at least some mission-critical applications.

"The all-flash array (AFA) market has undergone significant maturation over the past two years and the most differentiation between vendors was noted in their future-looking strategies, how they track and manage the customer experience and how they handle technology refresh cycles," said Eric Burgener, Research Director, IDC. "Vendors like Pure Storage are raising the bar in all of these areas to increase overall customer satisfaction."

"We are honored to be recognized as the leader in the 2017 IDC MarketScape AFA report," said Pure Storage CEO Charles Giancarlo. "Pure's innovations and continued success in the marketplace enables our customers and partners to build a better world with data."